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Solving Problems

Does your e-commerce website doesn’t look credible enough? If so, you will see a lot of people leaving right away.

Discover what social proof techniques can you adopt to dramatically improve your landing page conversion rate.

There are 6 major types/sources of social proof. Start by leveraging the sources you already have, and then work to acquire more…

Customers – social proof from your existing customers or users (e.g. testimonials or case studies).
Experts – social proof from credible and esteemed experts in your industry (e.g. experts who exhibit the same behaviors that you want our visitors to).
Celebrities – social proof from celebrities or other influencers (e.g. celebrities who have bought your product, or visited your establishment).
Crowds – large numbers of people who provide social proof (e.g. “300,000+ websites use the OptinMonster lead generation software to get more email subscribers”).
Friends – people who are friends of your users/website visitors (e.g. “50 of your friends like OptinMonster”).
Certifications – a credible, 3rd party entity which certifies that you are a knowledgeable, high-quality or trustworthy source (e.g. “USDA Certified Organic”).